Demand Planning

Demand Planning is the basis for all Supply Chain Plannings

Optimal Forecast

Model and parameter optimisation

Manage by exception

Monitor Forecast Accuracy

Life Cycle Management

Phase in with predecessors

Expert Forecasts

Phase Out management


Multiple hierarchies

Add marketing intelligence

Smooth integration


Forecasting is an imperfect science, but it is also a necessity for most businesses. That’s particularly true when it comes to supply chain management. Proper forecasting helps ensure you have enough supply on hand to satisfy demand. Business analysts use supply chain management systems and other tools to forecast demand weeks and months in advance.

Demand Forecasting facilitates critical business activities like budgeting, financial planning, sales and marketing plans, raw material planning, production planning, risk assessment and formulating mitigation plans. Outlined below are the impacts of Demand Forecasting on Supply Chain Management:

  • Improved supplier relations and purchasing terms
  • Better capacity utilization and allocation of resources
  • Optimization of inventory levels
  • Improved distribution planning and logistics
  • Increase in customer service levels
  • Better product lifecycle management

Within Supply Chain Management Demand Planning and Forecasting is the basis of all other Supply Chain Plannings.  There are many techniques to optimize your forecast and your demand planning process.

Learn more about Demand Planning